Global Commercialization of Companion Diagnostics: Biomarker Strategies to Improve Market Access

Webinar with Charles Mathews, Vice President, Boston Healthcare
November 3, 2016
11 AM – 12 PM EDT

The challenges of successful companion diagnostic/drug development programs will be reviewed with an emphasis on identifying strategies and activities that will facilitate successful patient access to both the drug and test. Charles will discuss the realities of the current market access and laboratory landscape in the US, EU, and select emerging markets. A strategic framework that helps organize our understanding of the key issues that need to be explored in each market will be reviewed. Predicate case studies will be examined to illustrate the pathways for adoption of the companion diagnostic and the implications of testing on therapy market access.

For more information or to register for this free event, please click here